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The American consumer is the economic pulse that drives business in commerce. In our ever growing cosmopolitan and multicultural society, we find ourselves at the crossroads where our only function is the exchange of money. With the ability to swipe a debit/credit card we have lost all civility towards each other as human beings.

There’s been a national trend of bullying Americans by certain ethnic cultures in our quest for cheap gas. But more importantly, we are all Americans and should treat each other with civility, curiosity, and respect. The present day circumstances are that the American consumer sometimes faces inappropriate fiery rhetoric and explosive type behavior and is totally unacceptable. Since 9/11 there have been changes in the laws to protect the interest of all cultures. A business license does not give anyone the right to publicly shame, insult, degrade, or humiliate any citizen.

The fact that Americans go through extreme lengths to save a penny on a dollar ,60 or 70 cents on a tank of gas. Consumers have power and it's time for us to take a stand against being exposed to rude conduct and abuse. Nepotism in some cases is the poorest form of customer service for a business in Richmond Hill, Georgia.

I have taken a stand because no matter how dark the night there will always be the morning light. Its sunrise in America!